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mHealth App Expands to Create Health Network
With $10 million worth of funding, RunKeeper is evolving from a simple mobile app dedicated to tracking runs to a social network designed to tie the many facets of health and fitness together into one...
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Former Apple CEO Finds New Success with Fitness Technology
John Sculley, the 74-year old former Apple CEO (1983–1993), is the brains behind a new startup called Misfit, maker of a fitness tracker dubbed Shine. Launching in conjunction with a new iPhone app,...
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Jillian Michaels Talks Natural Health, Tech on New Tour
“I have a secret,” Jillian Michaels, a well-respected health and fitness expert of “The Biggest Loser” fame, said last week during a stop on her nationwide tour at Rialto Square Theatre in Joliet,...
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Fitness Apps Not Committed To User Privacy
As many fitness app developers continue to look for ways to link their tracking capabilities to users’ health conditions, many concerns for user privacy naturally arise. While general and anonymous...
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Wearable Technology Report Shows Spending will Grow from $9 billion in 2014...
It’s a win for wearables. New research suggests that global spending on wearable devices will surge from $9 billion in 2014 to reach $218 billion in 2019. That’s huge. The stats on the prospective...
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Supplement Industry Has Oodles of Moolah for Marketing
Wonder why you’re seeing so many advertisements for supplements (health, dietary, fitness, etc.)? For one thing, according to Morgan Sims in a post at iMediaConnection, the companies behind them have...
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UCLA mHealth Project Seeks to Help At-Risk Women
Do fitness app users sometimes shake their cell phones to try to fake mandated physical activity? Yes, they do. But on the upside, many people who use an app to bolster their efforts to become...
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The Produce for Better Health Foundation Wants to See Healthier Marketing
It’s hardly a trade secret among healthy people. To eat better and lose weight, one must consume more fruits and vegetables. To push that message a little harder to those who need a reminder, The...
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Fitness Apps Provide Realistic View of Workout Habits
Popular fitness apps such as MyFitnessPal and MapMyFitness are designed to help individuals track multiple aspects of their physical health—such as diet, exercise, and sleep habits. Since users record...
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